As we start to look towards the New Year, you might be thinking about what you want to feature on your menu and in your promotional materials to draw some new attention. Have you ever thought about working with a food and beverage holiday calendar to promote some specials? Doing so offers you a set idea that you can use to get people excited while expanding on it with a unique take on a dish or drink to feature on your menu.
For example, January 2 is Buffet Day. Add something special to your buffet that day or offer a buffet that day if you normally do not. Promote it with table tents and clings at your establishment and as a social media event starting at least the month before.
Here is a list of food and beverage holidays going on in January, February and March 2026 from https://nationaltoday.com/food-beverage-holidays. Look for quarterly updates in our blog!
January 2026
- Apple Month, Apricot Month, Artichoke Month, Asparagus Month, Soup Month, Hot Tea Month, Ginuary
- 2: Buffet Day, Cream Puff Day
- 5: Whipped Cream Day
- 11: Mocktail Week, Milk Day
- 12: Curried Chicken Day, Marzipan Day
- 15: Fresh Squeezed Juice Day, Strawberry Ice Cream Day
- 16: Hot & Spicy Food Day, Quinoa Day
- 17: Hot Buttered Rum Day
- 18: Gourmet Coffee Day
- 20: Coffee Break Day
- 22: Blonde Brownie Day, Hot Sauce Day
- 23: Sticky Toffee Pudding Day, Rhubarb Pie Day
- 24: Beer Can Appreciation Day
- 25: Meat Week, Fish Taco Day
- 26: Farmhouse Breakfast Week
- 27: Chocolate Cake Day
- 28: Blueberry Pancake Day
- 30: Croissant Day
- 31: Eat Brussel Sprouts Day, Hot Chocolate Day
February 2026
- Chocolate Month, Pie Month, Avocado Month, Banana Month, Cherry Month, Hot Breakfast Month, Sweet Potato Month, Vegan Cuisine Month
- 1: Poutine Week, Baked Alaska Day
- 2: Crepe Day, Tater Tot Day
- 3: Carrot Cake Day
- 4: Homemade Soup Day, Stuffed Mushroom Day
- 7: Ice Cream for Breakfast Day
- 9: Oatmeal Monday
- 10: Cream Cheese Brownie Day
- 11: Latte Day
- 13: Cheddar Day, Tortellini Day
- 16: Pancake Week
- 17: Cabbage Day, Cafe au Lait Day
- 18: Drink Wine Day
- 19: Chocolate Mint Day
- 20: Cherry Pie Day, Muffin Day, Tartar Sauce Day
- 22: Margarita Day
- 23: Banana Bread Day
- 24: Steakburger Day
- 27: Strawberry Day, Big Breakfast Day
- 28: Chocolate Souffle Day
March 2026
- Berries Month, Cherries Month, Frozen Food Month, Flour Month, Noodle Month, Sauce Month, Veggie Month
- 1: Chocolate Chip Cookie Week, Fruit Compote Day
- 2: Banana Cream Pie Day
- 3: Canandian Bacon Day, Cold Cuts Day, Irish Whiskey Day, Moscow Mule Day, Mulled Wine Day, Soup it Forward Day
- 4: Pound Cake Day
- 6: White Chocolate Cheesecake Day
- 7: Flapjack Day
- 9: Crab Meat Day
- 17: Corned Beef & Cabbage Day
- 18: Sloppy Joe Day
- 19: Chocolate Caramel Day, Poultry Day
- 20: Friday Fish Fry Day, Macaron Day, Ravioli Day
- 21: Maple Syrup Saturday, Crunchy Taco Day
- 23: Chips & Dip Day
- 24: Cocktail Day
- 25: Waffle Day
- 27: Whiskey Day
- 28: Black Forest Cake Day, Something on a Stick Day
- 29: Lemon Chiffon Cake Day
- 31: Clams on the Half Shell Day
With some big holidays coming up, this is a big time of the year for food service! Make the most of it with some great tips in this blog!
